Korean skincare has exploded in popularity across Belgium — and for good reason. The products are gentle, effective, and deliver visible results. But with all the hype comes a lot of confusion.
You might be wondering:
“Do I really need 10 steps?”
“Is K-beauty only for people with perfect skin?”
“Will it work on European skin?”
Let’s clear things up. Here are 5 common myths about Korean skincare — debunked — and how you can build a routine that actually works for you.
❌ Myth 1: You Need a 10-Step Routine Every Day
✅ Truth: You don’t need 10 products to get great results.
Korean skincare is about customization, not complication. Some days you may only need 3 steps: Cleanse, Moisturize, Sunscreen. Other days, you might want to treat your skin with a serum or mask.
Starter routine suggestion:
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Cleanser: Anua Heartleaf Quercetinol Pore Foam
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Moisturizer: Beauty of Joseon Dynasty Cream
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Sunscreen (AM): Beauty of Joseon Relief Sun SPF50+
Less can be more — as long as you're consistent.
❌ Myth 2: Korean Skincare Is Only for Asian Skin
✅ Truth: Korean skincare works for all skin types and tones.
In fact, many K-beauty brands focus on universal skin concerns like hydration, sensitivity, acne, and brightening — things we all deal with. Ingredients like niacinamide, Centella, and ginseng benefit all skin types.
Great for Belgian skin:
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Anua Heartleaf 77% Soothing Toner (calms irritation from weather changes)
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Beauty of Joseon Calming Serum: Green Tea + Panthenol (sensitive skin must-have)
❌ Myth 3: All Korean Products Are Light and Weak
✅ Truth: Many Korean formulas are gentle — but also very powerful and effective.
Take their serums and essences, for example. They're lightweight, but packed with high-performing ingredients that work below the surface without irritating the skin.
Try these powerful yet gentle heroes:
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Beauty of Joseon Light On Serum: Centella + Vita C – A mild Vitamin C serum with real brightening power.
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Anua Peach 70% Niacin Serum – Helps fade dark spots and brighten the skin tone.
❌ Myth 4: K-Beauty Doesn’t Work in Cold Climates
✅ Truth: Korean skincare works beautifully in Belgium’s cooler months.
In fact, many Korean products are designed to protect the skin against harsh weather — especially wind, dryness, and indoor heating.
Cold-weather favourites:
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Beauty of Joseon Dynasty Cream – Rich, hydrating, perfect for winter.
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Biodance Bio-Collagen Mask – Replenishes moisture and elasticity.
❌ Myth 5: Sunscreen Isn’t Needed in Belgium
✅ Truth: You need sunscreen even on cloudy Belgian days.
UVA rays (which cause aging and damage) are always present, even when the sun isn’t. The #1 skincare rule in Korea? Wear sunscreen every single day.
Best-selling sunscreen:
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Beauty of Joseon Relief Sun: Rice + Probiotics SPF50+ PA++++ – Lightweight, no white cast, zero stickiness. It’s a customer favorite for a reason.
